Sunday, 11 December 2011

Task 4: 30.1.4 TV Adverts and their Persuasive Techniques

Product Name: Marks&Spencers Christmas Commercial with the XFactor contestants
Persuasive Techniques: This is incorperating the Christmas sprit into the advert, making it somewhat universal
Product USP: This is by no contest, having the XFactor contestants feature in this commercial. The XFactor is the big thing happening at the moment and has everybody talking. It greats the impression that the fans and supportes of the singers, may go and shop at M&S.


Product Name: British Red Cross- Famine
Persuasive Techniques: This advert is very good at playing on the emotions of the audience. It's very stratigistly produce. Almost makes  the audience memeber feel guilty for not want to help, resulting to them feeling forced to do the part
Product USP: The British Red Cross, are advertising for a good cause. Everybody that participates in helping this charity is essentially, saving the children suffering with Famine's lifes. 
Product Name: L'Oreal Commercial Featuring Beyoncé Knowles
Persuasive Techniques: Catering to all different hair types and all different people
Product USP: Using world wide sensation- Beyoncé has definatly done something for this commercial. It also used one of her well know tracks 'Naught Girl' in an instrumental form. I'm sure Beyoncé's long line of devoted fans, would have been the first to purchase this product.

No comments:

Post a Comment